Hello my name is Shraddha and I'm a visual designer
Context: The client needed a website built from the ground up including competitive analysis, content clustering, visual design, comps, wireframes and website programming.
Challenge: How do we create a site for locals in Bend, Ore. that would get potential new clients to pick up the phone and make an appointment? We decided that answering all their questions from products, experience, quality and ability to deliver on time, which were they key questions that customers wanted to know according to our customer analysis.
Responsibilities: Duties included collaborating on concept, visual design, ux research and programming the final site.
Approach: Collaborated with client to come up concept, researched customer base and competition, created several high-fidelity mock-ups, wireframes, comps and then programmed the final site. In the midst of soft-launch of the site with a scheduled final release on March 22, 2013.
